Reebok Case Study

Industry Sector: Fitness

Reebok Sports Club is one of Europe’s largest and most luxurious health clubs, offering 100,000 square feet of state-of-the-art training space.

• Getting good ranks for industry relevant keywords in all three major search engines I.e. Google, Yahoo and Bing UK.
• Getting an increased volume of traffic to the site.
• Getting an increased volume of online sales

Results:
Our efficient On-page and Off-page optimisation and monthly efforts have achieved record highs in targeted traffic. Our work helped in increasing the popularity of the website in terms of relevant traffic and online sales. The website has achieved top ranking for targeted keywords.

Y-o-Y Comparison
Total Traffic from May, 2014 to June, 2015 is 687,165
Total Traffic from May, 2013 to June, 2014 was 573,848

Y-o-Y Comparison
There has been 19.75% Increase in Sessions.
17% Increase in Page Views
99.9% of Goals Completions

For references, please see the following Snapshots:-

Goals
Completions Increased to 99.9%
Phone Call Conversions has been increased to 401%

Google Analytics – Organic Traffic:-

Y-o-Y Organic Search Traffic Growth
There has been growth of 53.35% of organic search traffic and 232% increase in social traffic as compared to last period. See the below snapshot:-

Target Keywords & Positions
When we started the keywords were “Not in 100 Positions” but after effective and white hat SEO techniques website ranks top or on the first bpage for all targeted keywords in Google.co.uk and Bing, Yahoo UK.

Conclusions
Our efficient On-page and Off-page optimisation and monthly efforts have achieved record highs in targeted traffic. Our work helped in increasing the popularity of the website in terms of relevant traffic and online sales. The website has achievedtop ranking for targeted keywords.